There are some downsides to Substack authors need to know about before they start using it, but it offers authors some amazing features and capabilities. It’s not really a social network, but it is amazing. Substack is one of the most intriguing tools for authors that I’ve seen in a decade. It’s all the rage, so I’ve spent several months testing and researching it. You’ve probably heard authors talking about Substack. What? Thomas recommended a social platform?! Have the bots taken over the podcast? With that said, believe me when I say that when I find a new platform I’m willing to recommend, I don’t do so lightly. Paying an influence who has already mastered the platform will allow you to spend your time developing your craft and writing great books. The best way to take advantage of trends like BookTok and Bookstagram is to pay influencers to promote your book rather than trying to become an influencer yourself. The same goes for Instagram, TikTok, and all the others. The cost of failing at Pinterest is the catalog of books you won’t write because you’ve given your time to something else. They’re wasting massive amounts of time that could be spent writing a book. Most of the time, I discourage authors from pursuing the latest social network fad.įor example, I don’t think Threads is worth your time.įor every author successfully using Pinterest to build a platform, thousands of others struggle to get noticed. Authors often ask my opinion on the latest hot, new social network. Some authors believe that if they could just find the right social network, they’d be on the easy path to fame and fortune. Subscribe: Apple Podcasts | Google Podcasts | Spotify | Amazon Music | Podcast Index | TuneIn | RSS | More Podcast: Play in new window | Download | Embed
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